The above image does not appear to have any formal qualities that make it stand out, nor is the image associated with a well known photographic artist. The name behind the photographer serves to render the image, making a seemingly plain picture appear to be more than what meets the eye. For the purpose of promoting a populist, grassroots ideal, the anonymity and ubiquitous nature of the image actually enhances the pictures effect. The Occupy Wall Street movement coins its followers as 'the 99%' signifying that they represent the vast majority who are fed up with the inequality our society deals with on a daily basis. This picture addresses a specific issue for the youth involved: student debt. By making the image totally anonymous, yet including specific numbers and harsh words such as 'destroyed' the picture allows the observer to relate to the message behind it, and put themselves in that person's situation. For the purpose of enacting social change, grassroots support is pivotal, and utilizing images such as this to interest others in following the movement helps them grow. This is not the first time a picture has been used to speak out against injustice, and it most certainly will not be the last.
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